Regulated categories

The copy has to cite the product, not the imagination.

Beauty and supplements are the categories where a generated sentence turns into a liability. The risk is not bad writing. It is a model that confidently produces a measurement, a percentage or a health outcome that appears nowhere in your own material.

You sell something people put on or in their body. Your product page has real facts on it — a concentration, a volume, an ingredient list — and everything you publish has to stay inside those facts.

1. 1

   Give it the source material

   The generator writes against your product description and Brand Memory. Every factual claim in a variant has to point back to a line in that material — a measurement, an ingredient, a certification.

2. 2

   Uncited claims are stripped before you see them

   Each variant is returned with the source lines it rests on. A sentence that makes a factual claim and cites nothing, or cites something that is not in the material, is flagged and rewritten rather than shipped quietly.

3. 3

   The director says when it is guessing

   A directed visual returns its own brief, including its cautions. On our own demo run it flagged its headline as a placeholder and named the claim that had to be confirmed before ship. That note travels with the ad.

4. 4

   Say what the picture is

   The visual director is instructed away from the before-and-after and treat-or-cure grammar this category is repeatedly rejected for, and towards texture, the real formula and real skin.

Not an estimate written for this page. Every number below is read from the credit costs the generator itself uses, so this page cannot drift away from the product.

The cheapest plan that covers that month is Starter at $29 a month, with 2,200 credits. Nothing on top of it: there is no fee on what you spend on ads.

• This is not regulatory review. NEXA keeps generated copy inside the material you gave it; whether that material is compliant with FDA, FTC or platform policy is a question for your counsel, not for a model.
• The citation check reads what a variant claims about your product. It cannot verify that the claim is true, only that you are the one who made it.
• Generated imagery is generated. If your category requires that a photograph be an unretouched photograph of the actual product, use your own photograph.